iGaming programmatic media buying

    Programmatic Advertising Specialists for iGaming

    Scale your casino and betting brand with compliant, high-impact programmatic media buying and dynamic creative performance.

    Trusted by

    NordicBetLeoVegasBetssonCasumoUnibetMr Green888casinoRizkBet365ComeOnVideoslotsBetway

    100% Compliant & Brand-Safe Programmatic Infrastructure

    Legal & Local Compliance

    Market-specific age, licence, geography and self-exclusion controls applied before every bid.

    Brand Safety

    Curated premium environments, placement inspection and transparent reporting protect your casino brand.

    Our method

    The 3-step player acquisition funnel

    Explore how prospecting becomes trusted communication and measurable conversion.

    iGaming creative studio

    World-class iGaming creative studio

    Strategy, production and media activation stay connected, so every format is built for the audience, placement and compliance rules it serves.

    Creative preview
    LIVE

    Odds feed connected

    DCO for live odds and offers

    Creative variants respond to fixtures, markets and approved offers while preserving jurisdiction-specific messaging.

    Targeting & tracking

    Smarter iGaming targeting. Clearer acquisition signals.

    Smart & Technical Targeting

    Context, location, device and event signals shaped around regulated-market rules.

    First-Party Login Data Activation

    Authenticated publisher and operator signals support privacy-conscious cross-device reach.

    Advanced Conversion Tracking

    Server-side event measurement connects media exposure to qualified acquisition outcomes.

    Real-Time Reporting Dashboards

    Live delivery, placement, spend and compliance views keep acquisition teams in control.

    Compliance Shield™

    Run the pre-bid guardrails yourself

    Every bid passes age verification, self-exclusion registries and licence checks before an impression exists. Trigger a scenario and watch the ad server respond.

    Trigger controls

    Simulated requests against the live guardrail ruleset.

    adyllic-adserverpre-bid live

    › awaiting scenario … select a trigger to stream the guardrail response.

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    Reporting

    The dashboard your compliance team can audit

    Live delivery, deterministic match rates and a placement-level audit trail — the same view we hand to operators and regulators.

    Live Compliance Feed Active

    FTD Conversion Rate

    0.0%

    +142% vs baseline

    Deterministic Match Rate

    0%

    Logged-in environments

    Compliance Incidents

    0

    0 warnings

    Live placement feed

    • Piccadilly Circus DOOH

      DOOH · London

      Impressions0Audit-ready
    • Premier Sports News PMP

      PMP Display · UK

      Impressions0Audit-ready
    • Live-Score App Banner

      Mobile App · SE

      Impressions0Audit-ready

    Compliant with the following gambling regulators in Europe, the USA and LATAM

    See how we stay compliant with every regulator

    Insights

    Ideas for regulated iGaming growth

    View all insights

    Compliance

    iGaming compliance across regulated programmatic markets

    A practical framework for aligning audience, placement and creative controls.

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    Creative performance

    How DCO improves relevance in betting campaigns

    Where live data can improve message relevance without weakening governance.

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    Identity

    Cookieless targeting for player acquisition

    How contextual and authenticated signals work together across the funnel.

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    Start the conversation

    Ready to scale your iGaming player acquisition?

    Tell us where you are licensed and where you want to grow. We will map the right media, creative and compliance approach.