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Regulatory compliance · Peru

MINCETUR advertising compliance in Peru

Peru's online market opened in February 2024 under MINCETUR's DGJCMT, which authorises remote gaming and sports betting platforms. Consumer authority Indecopi enforces advertising rules and has opened investigations into influencer promotion of unauthorised platforms.

Minimum age
18+
Jurisdiction
Peru
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Licence requirement

A DGJCMT authorisation is required; promoting an unauthorised platform carries regulatory risk for everyone in the chain.

How we run each channel under MINCETUR

  • Display advertising

    Display runs only for authorised platforms, is targeted 18+, carries addiction warnings and clearly identifies paid advertising.

  • Video and CTV

    Video and CTV carry the same warnings and paid-advertising disclosure, and exclude youth content.

  • DOOH and outdoor

    Outdoor and DOOH carry addiction warnings and exclude screens near schools.

Related reading

This page summarises public guidance from Dirección General de Juegos de Casino y Máquinas Tragamonedas, MINCETUR for planning purposes and is not legal advice. Confirm the current rules with your licensing counsel before launch.

Real answers, real inventory

Plan a compliant campaign in Peru

Tell us about your brand, licensed markets and budget. We come back with a costed, compliance-checked media plan — no obligations.

  • For operators and affiliates — every plan is compliance-checked before it goes live.
  • Compliance-checked plan across Display, Video and DOOH within one business day.
  • Deterministic, cookieless audiences with self-exclusion suppression built in.
  • No lock-in: one-time campaign or a yearly plan, your call.

Reply within one business day