Zero licensing risk
Pre-bid enforcement of age gates, self-exclusion registries and per-market creative rules.
iGaming specialists
Contact us to start your campaign
Tell us about your brand, licensed markets and budget. We come back with a compliance-checked plan across display, video and outdoor — plus contextual, interest and event targeting layers.
Adyllic, c/o Affiliated Group AB, Östermalmstorg 5, 116 24 Stockholm, SwedenSend us your campaign brief
Problem & solution
Growth in regulated markets breaks on compliance
Most iGaming media plans are built for reach first and audited afterwards. We invert that order.
Without Adyllic
- Open exchanges leak spend into unlicensed and non-compliant supply.
- Age-gating and self-exclusion are checked after delivery, not before the bid.
- Cookie deprecation wiped out the audiences your retargeting depended on.
- Budget disappears into bots, made-for-advertising sites and wrongly classified channels that never surface in a standard report.
- Exclusion lists go stale and resold supply paths hide who actually served the ad.
- Reporting can't prove to a regulator where an impression actually ran.
With Adyllic
- Licence-gated inventory only — every publisher and screen is pre-vetted per market.
- Pre-bid guardrails enforce 18+/19+/21+/24+ and registry suppression before an impression exists.
- Deterministic logged-in identity plus cookieless context replaces third-party cookies.
- Independent inspection of every placement filters bots, MFA sites and misclassified inventory while spend is still moving.
- Exclusion lists maintained continuously and supply paths checked back to the authorised seller.
- Placement-level audit trail exported for compliance teams and licensing authorities.
How it works
From brief to live campaign in four steps
No procurement cycles, no generic rate cards — a compliance-checked media plan built around your licences.
1. Scope the plan
You share licensed markets, formats and budget. We map available inventory and CPMs within one working day.
2. Compliance clearance
Creatives, age gates and registry suppression are configured and locked before anything goes live.
3. Launch across channels
Display, Video and DOOH activate together, with Audio, CTV and dynamic creative as add-ons.
4. Inspect, optimise and report
Delivery is inspected while it runs — bots, MFA sites and misclassified supply are cut — then optimised against FTD and CAC targets and closed with a placement-level quality report.
Features & benefits
What you actually get out of it
Every capability maps to a commercial outcome — growth you can defend in a licence review.
Deterministic reach
Logged-in identity across YouTube, Google network, premium sports publishers and live-score apps.
Lower CAC
Sequential storyboarding into peak intent windows instead of flat always-on frequency.
One omnichannel plan
Display, Video and DOOH in a single buy, with Audio, CTV and dynamic creative as add-ons.
Live in days
Plan in one working day, clearance and launch in the same week — not a procurement cycle.
Audit-ready by default
Placement-level delivery logs — what was planned, what ran, what was blocked — ready for a regulator.
Why operators pick Adyllic
- Built for operators and affiliates — every plan is compliance-checked
- Compliance Shield™ blocks non-compliant bids before they are served
- Transparent CPMs with no hidden arbitrage layer
- Verified delivery — every placement inspected before, during and after the campaign
Social proof
Trusted by operators and affiliates in regulated markets
“We moved our full acquisition budget over because it was the first setup where compliance signed off before launch instead of after.”
“The logged-in identity layer gave us retargeting again after cookies died. FTD volume recovered inside two months.”
“Placement-level reporting is what sold it internally — our regulator questions get answered from one export.”
Compliant with the following gambling regulators in Europe, the USA and LATAM
- UKGC, United Kingdom — read how we stay compliant
- Spelinspektionen, Sweden — read how we stay compliant
- KSA, Netherlands — read how we stay compliant
- MGA, Malta — read how we stay compliant
- GGL, Germany — read how we stay compliant
- Spillemyndigheden, Denmark — read how we stay compliant
- ADM, Italy — read how we stay compliant
- DGOJ, Spain — read how we stay compliant
- ANJ, France — read how we stay compliant
- NJDGE, New Jersey, USA — read how we stay compliant
- PGCB, Pennsylvania, USA — read how we stay compliant
- MGCB, Michigan, USA — read how we stay compliant
- CT DCP, Connecticut, USA — read how we stay compliant
- DE Lottery, Delaware, USA — read how we stay compliant
- RI Lottery, Rhode Island, USA — read how we stay compliant
- WV Lottery, West Virginia, USA — read how we stay compliant
- SPA, Brazil — read how we stay compliant
- Coljuegos, Colombia — read how we stay compliant
- MINCETUR, Peru — read how we stay compliant
Two ways to work with Adyllic
Whether you advertise your own brand or plan media for clients, every placement is compliance-checked before a single impression is served.
For Advertisers
Compliance-first campaigns for iGaming brands
Direct access to premium display, video and DOOH inventory in your licensed markets — planned, delivered and reported with full regulatory guardrails.
- Licence-gated delivery with automated 18+/19+/21+/24+ enforcement
- Contextual, interest and event-triggered targeting
- Transparent CPM pricing and audit-ready reporting
- One-time campaigns or yearly plans from EUR 5,000
For Agencies
A white-label iGaming desk for your clients
Extend your agency's offering with compliance-guaranteed programmatic iGaming inventory — under your brand, with dedicated support and preferred terms.
- White-label planning, trafficking and reporting
- Preferred volume terms and consolidated billing
- Compliance Shield™ verification on every placement
- Dedicated strategist for multi-market client briefs