Regulatory compliance · France

ANJ advertising compliance in France

The ANJ regulates gambling in France and reviews operators' annual promotional strategies. Advertising may not target minors, must carry the statutory warning message, and is excluded from media aimed at young audiences.

Minimum age
18+
Jurisdiction
France
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Licence requirement

A French licence is required for sports betting, horse racing and poker; online casino is not licensed in France.

How we run each channel under ANJ

  • Display advertising

    Display carries the statutory warning and gambling-support reference, with 18+ targeting and youth-media exclusions.

  • Video and CTV

    Video and CTV carry the warning message and avoid placement in or around content aimed at minors.

  • DOOH and outdoor

    Outdoor and DOOH carry the warning message and exclude screens near schools and sports facilities used by minors.

Related reading

This page summarises public guidance from Autorité nationale des jeux for planning purposes and is not legal advice. Confirm the current rules with your licensing counsel before launch.

Real answers, real inventory

Plan a compliant campaign in France

Tell us about your brand, licensed markets and budget. We come back with a costed, compliance-checked media plan — no obligations.

  • For operators and affiliates — every plan is compliance-checked before it goes live.
  • Compliance-checked plan across Display, Video and DOOH within one business day.
  • Deterministic, cookieless audiences with self-exclusion suppression built in.
  • No lock-in: one-time campaign or a yearly plan, your call.

Reply within one business day