DOOH & outdoor advertising in Quebec
Outdoor and digital out-of-home campaigns across Quebec (QC) — from Montreal to Quebec City — planned against the licence conditions that apply in this jurisdiction.
The cities listed here are examples. Through our programmatic ad networks we can access a much broader range of screens across Quebec.
Outdoor rules in Canada
Outdoor gambling ads restricted
Only provincially authorised operators may advertise, such as AGCO-registered operators in Ontario and AGLC-registered operators in Alberta. Under the AGCO Registrar's Standards, igaming ads may not appear on billboards or other outdoor displays next to schools or youth venues, and athletes have been banned since February 2024. Federal Bill S-211 (national sports betting advertising framework) was reported to the House of Commons with amendments on 4 November 2026 and is at report stage; it sets no binding advertising rules itself.
- No billboards or outdoor displays next to schools or youth venues (Ontario)
- No active or retired athletes, except in responsible-gambling messages
- No celebrities, influencers or cartoons likely to appeal to minors
Sources
- Registrar's Standards for Internet Gaming Alcohol and Gaming Commission of Ontario, 14 May 2026
- AGCO to ban athletes in Ontario's igaming advertising to protect minors Alcohol and Gaming Commission of Ontario, 29 August 2023
- S-211 (45-1) - LEGISinfo - An Act respecting a national framework on sports betting advertising Parliament of Canada, 4 November 2026
- Canadian Bill That Would Create Federal Ad Framework Heads To Final Vote In House Of Commons InGame, 4 November 2026
Last reviewed 5 November 2026. Checked weekly and when regulators publish changes. A summary for campaign planning, not legal advice.
Cities in Quebec
Montreal
DOOH & outdoor in Montreal
Quebec City
DOOH & outdoor in Quebec City
Laval
DOOH & outdoor in Laval
Gatineau
DOOH & outdoor in Gatineau
Longueuil
DOOH & outdoor in Longueuil
Sherbrooke
DOOH & outdoor in Sherbrooke
Saguenay
DOOH & outdoor in Saguenay
Levis
DOOH & outdoor in Levis
Trois-Rivieres
DOOH & outdoor in Trois-Rivieres
Terrebonne
DOOH & outdoor in Terrebonne
Premium locations in Quebec
Rue Sainte-Catherine
Montreal
Montreal's busiest commercial street with digital billboards reaching shoppers in Quebec's cultural capital.
- Digital Billboard
- Audience data on request
Screens in Quebec go live only after licence verification for this jurisdiction, with age gating and responsible-gambling messaging on every frame.
Talk to our iGaming team
Tell us about your brand, licensed markets and budget. We come back with a costed, compliance-checked media plan — no obligations.
- For operators and affiliates — every plan is compliance-checked before it goes live.
- Compliance-checked plan across Display, Video and DOOH within one business day.
- Deterministic, cookieless audiences with self-exclusion suppression built in.
- No lock-in: one-time campaign or a yearly plan, your call.
Reply within one business day
Request a custom media proposal
Tell us your licensed markets, campaign window and budget. We return a costed, compliance-checked plan across Display, Video and DOOH.
18+ / 19+ / 21+ / 24+ only. Built for iGaming.