DOOH & outdoor advertising in Malta
Plan, buy and traffic licence-gated outdoor campaigns across Malta — roadside LED, transit, stadium and retail screens, each paired with geofenced mobile retargeting and market-specific compliance controls.
The cities and locations listed here are examples of our inventory. Through our programmatic ad networks we can access a much broader range of outdoor screens in Malta — request a custom screen list for your target city.
Outdoor rules in Malta
Outdoor gambling ads restricted
Regulation 14 of the Gaming Commercial Communications Regulations (S.L. 583.09) bans gaming adverts in public places and on public transport. Exceptions include tourist locations such as airports, seaports and hotels (not bars or restaurants). Adverts must state the MGA licence.
- Allowed only in tourist locations (airports, seaports, hotels, holiday complexes), gaming-sector events, operator premises and print
- Adverts must show the licensee's name, licence number, minimum age and responsible-gaming information
- Nothing directed at or appealing to minors
Sources
- Gaming Commercial Communications Regulations, S.L. 583.9 legislation.mt, 16 August 2018
- What is required when advertising? Malta Gaming Authority
- Is your gaming advertising policy bullet-proof? GVZH Advocates, 21 November 2019
Last reviewed 15 October 2026. Checked weekly and when regulators publish changes. A summary for campaign planning, not legal advice.
Outdoor advertising by city
Valletta
DOOH & outdoor in Valletta
Formats we run in Malta
Large-format and spectacular DOOH
Roadside LED, landmark canvases and stadium perimeter screens.
City and transit screens
Metro, rail, airport and mall networks for frequency in urban cores.
Synced mobile retargeting
Geofenced mobile display and video around every booked screen.
Bookings in Malta are released only after licence verification, with local responsible-gambling messaging and age gating on every frame. 18+ / 19+ / 21+ / 24+ where applicable.
Regulator and advertising rules in Malta
Every outdoor booking in Malta is checked against the rules below before creative is trafficked.
- Licence framework
- Local gambling advertising rules for Malta
- Minimum age
- 18+ creative and targeting floor enforced before screens go live.
- Display, video and outdoor rules
- Licensed advertisers only, responsible-gambling and self-exclusion messaging on every frame, and no placement near schools, youth venues or audiences we cannot age-verify.
Talk to our iGaming team
Tell us about your brand, licensed markets and budget. We come back with a costed, compliance-checked media plan — no obligations.
- For operators and affiliates — every plan is compliance-checked before it goes live.
- Compliance-checked plan across Display, Video and DOOH within one business day.
- Deterministic, cookieless audiences with self-exclusion suppression built in.
- No lock-in: one-time campaign or a yearly plan, your call.
Reply within one business day
Request a custom media proposal
Tell us your licensed markets, campaign window and budget. We return a costed, compliance-checked plan across Display, Video and DOOH.
18+ / 19+ / 21+ / 24+ only. Built for iGaming.