DOOH & outdoor advertising in Kenya
Plan, buy and traffic licence-gated outdoor campaigns across Kenya — roadside LED, transit, stadium and retail screens, each paired with geofenced mobile retargeting and market-specific compliance controls.
The cities and locations listed here are examples of our inventory. Through our programmatic ad networks we can access a much broader range of outdoor screens in Kenya — request a custom screen list for your target city.
Outdoor rules in Kenya
Outdoor gambling ads restricted
Under the Gambling Control Act 2025 and the Advertising Regulations 2026, every ad needs prior regulator approval. Outdoor ads are allowed on digital billboards only, at most two per hour per operator, and never near schools, places of worship, playgrounds or malls.
- Digital billboards only; no wall branding, bus wraps or street-pole ads
- At most two ads per hour per operator on digital screens
- Not near schools, places of worship, playgrounds or malls
Sources
- Gambling Advertisement Guidelines (BCLB press release) Betting Control and Licensing Board (via KFCB), 30 May 2025
- Kenya: Introduction of comprehensive gambling regulations to operationalise the Gambling Control Act, 2025 Bowmans, 14 July 2026
Last reviewed 15 October 2026. Checked weekly and when regulators publish changes. A summary for campaign planning, not legal advice.
Outdoor advertising by city
Eldoret
DOOH & outdoor in Eldoret
Kisumu
DOOH & outdoor in Kisumu
Lamu
DOOH & outdoor in Lamu
Machakos
DOOH & outdoor in Machakos
Malindi
DOOH & outdoor in Malindi
Mombasa
DOOH & outdoor in Mombasa
Nairobi
DOOH & outdoor in Nairobi
Nakuru
DOOH & outdoor in Nakuru
Nyeri
DOOH & outdoor in Nyeri
Thika
DOOH & outdoor in Thika
Premium locations in Kenya
Landmark screens from the global network, with the network's own screen type and daily impression figures.
Uhuru Highway
Nairobi
Nairobi's main highway with digital billboards reaching commuters in East Africa's economic hub.
- Digital Billboard
- Audience data on request
Formats we run in Kenya
Large-format and spectacular DOOH
Roadside LED, landmark canvases and stadium perimeter screens.
City and transit screens
Metro, rail, airport and mall networks for frequency in urban cores.
Synced mobile retargeting
Geofenced mobile display and video around every booked screen.
Bookings in Kenya follow the gambling advertising rules that apply locally, with responsible-gambling messaging and age gating on every frame. 18+ / 19+ / 21+ / 24+ where applicable.
Regulator and advertising rules in Kenya
Every outdoor booking in Kenya is checked against the rules below before creative is trafficked.
- Licence framework
- Gambling Regulatory Authority (GRA) licence
- Minimum age
- 18+ creative and targeting floor enforced before screens go live.
- Display, video and outdoor rules
- Licensed advertisers only, responsible-gambling and self-exclusion messaging on every frame, and no placement near schools, youth venues or audiences we cannot age-verify.
Talk to our iGaming team
Tell us about your brand, licensed markets and budget. We come back with a costed, compliance-checked media plan — no obligations.
- For operators and affiliates — every plan is compliance-checked before it goes live.
- Compliance-checked plan across Display, Video and DOOH within one business day.
- Deterministic, cookieless audiences with self-exclusion suppression built in.
- No lock-in: one-time campaign or a yearly plan, your call.
Reply within one business day
Request a custom media proposal
Tell us your licensed markets, campaign window and budget. We return a costed, compliance-checked plan across Display, Video and DOOH.
18+ / 19+ / 21+ / 24+ only. Built for iGaming.