DOOH & outdoor advertising in Iceland
Plan, buy and traffic licence-gated outdoor campaigns across Iceland — roadside LED, transit, stadium and retail screens, each paired with geofenced mobile retargeting and market-specific compliance controls.
The cities and locations listed here are examples of our inventory. Through our programmatic ad networks we can access a much broader range of outdoor screens in Iceland — request a custom screen list for your target city.
Outdoor rules in Iceland
Outdoor gambling ads permitted
Under the Lotteries Act No. 38/2005 (Art. 11), advertising any lottery or gambling without an Icelandic licence is a criminal offence, wherever the operator is based. Only domestic licensed operators may advertise; no outdoor-specific rules were found.
- Only operators licensed in Iceland may advertise
Sources
- Lög um happdrætti 2005 nr. 38 Alþingi, 1 October 2026
Last reviewed 15 October 2026. Checked weekly and when regulators publish changes. A summary for campaign planning, not legal advice.
Outdoor advertising by city
Reykjavik
DOOH & outdoor in Reykjavik
Formats we run in Iceland
Large-format and spectacular DOOH
Roadside LED, landmark canvases and stadium perimeter screens.
City and transit screens
Metro, rail, airport and mall networks for frequency in urban cores.
Synced mobile retargeting
Geofenced mobile display and video around every booked screen.
Bookings in Iceland follow the gambling advertising rules that apply locally, with responsible-gambling messaging and age gating on every frame. 18+ / 19+ / 21+ / 24+ where applicable.
Regulator and advertising rules in Iceland
Every outdoor booking in Iceland is checked against the rules below before creative is trafficked.
- Licence framework
- Local gambling advertising rules for Iceland
- Minimum age
- 18+ creative and targeting floor enforced before screens go live.
- Display, video and outdoor rules
- Licensed advertisers only, responsible-gambling and self-exclusion messaging on every frame, and no placement near schools, youth venues or audiences we cannot age-verify.
Talk to our iGaming team
Tell us about your brand, licensed markets and budget. We come back with a costed, compliance-checked media plan — no obligations.
- For operators and affiliates — every plan is compliance-checked before it goes live.
- Compliance-checked plan across Display, Video and DOOH within one business day.
- Deterministic, cookieless audiences with self-exclusion suppression built in.
- No lock-in: one-time campaign or a yearly plan, your call.
Reply within one business day
Request a custom media proposal
Tell us your licensed markets, campaign window and budget. We return a costed, compliance-checked plan across Display, Video and DOOH.
18+ / 19+ / 21+ / 24+ only. Built for iGaming.