DOOH & outdoor advertising in France
Plan, buy and traffic licence-gated outdoor campaigns across France — roadside LED, transit, stadium and retail screens, each paired with geofenced mobile retargeting and market-specific compliance controls.
The cities and locations listed here are examples of our inventory. Through our programmatic ad networks we can access a much broader range of outdoor screens in France — request a custom screen list for your target city.
Outdoor rules in France
Outdoor gambling ads restricted
ANJ-approved operators may advertise outdoors under the decree of 4 November 2020 and ANJ guidelines. The industry's outdoor charter keeps gambling ads away from the immediate vicinity of schools and limits use of the Paris metro. A June 2026 bill to ban sports-betting ads has not been adopted.
- Self-regulatory: no ads in the immediate vicinity of schools or addiction-care centres
- No networks aimed mainly at young people
Sources
- Charte de bonne conduite en vue d'une communication responsable dans le secteur du jeu d'argent et de hasard Autorité nationale des jeux
- Proposition de loi tendant à interdire la publicité pour les paris sportifs (n° 2954) Assemblée nationale, 23 June 2026
Last reviewed 15 October 2026. Checked weekly and when regulators publish changes. A summary for campaign planning, not legal advice.
Outdoor advertising by city
Bordeaux
DOOH & outdoor in Bordeaux
Lille
DOOH & outdoor in Lille
Lyon
DOOH & outdoor in Lyon
Marseille
DOOH & outdoor in Marseille
Montpellier
DOOH & outdoor in Montpellier
Nantes
DOOH & outdoor in Nantes
Nice
DOOH & outdoor in Nice
Paris
DOOH & outdoor in Paris
Strasbourg
DOOH & outdoor in Strasbourg
Toulouse
DOOH & outdoor in Toulouse
Premium locations in France
Landmark screens from the global network, with the network's own screen type and daily impression figures.
Champs-Élysées
Paris
La plus belle avenue du monde avec des écrans digitaux premium touchant touristes et Parisiens.
- Digital LED
- Audience data on request
La Défense
Paris
Le quartier d'affaires européen avec des écrans digitaux grand format ciblant les professionnels.
- LED Billboard
- Audience data on request
Vieux-Port
Marseille
Le cœur historique de Marseille avec des écrans digitaux touchant habitants et touristes méditerranéens.
- Digital Screen
- Audience data on request
Formats we run in France
Large-format and spectacular DOOH
Roadside LED, landmark canvases and stadium perimeter screens.
City and transit screens
Metro, rail, airport and mall networks for frequency in urban cores.
Synced mobile retargeting
Geofenced mobile display and video around every booked screen.
Bookings in France are released only after licence verification, with local responsible-gambling messaging and age gating on every frame. 18+ / 19+ / 21+ / 24+ where applicable.
Regulator and advertising rules in France
Every outdoor booking in France is checked against the rules below before creative is trafficked.
- Licence framework
- ANJ licence and advertising rules
- Minimum age
- 18+ creative and targeting floor enforced before screens go live.
- Display, video and outdoor rules
- Licensed advertisers only, responsible-gambling and self-exclusion messaging on every frame, and no placement near schools, youth venues or audiences we cannot age-verify.
Talk to our iGaming team
Tell us about your brand, licensed markets and budget. We come back with a costed, compliance-checked media plan — no obligations.
- For operators and affiliates — every plan is compliance-checked before it goes live.
- Compliance-checked plan across Display, Video and DOOH within one business day.
- Deterministic, cookieless audiences with self-exclusion suppression built in.
- No lock-in: one-time campaign or a yearly plan, your call.
Reply within one business day
Request a custom media proposal
Tell us your licensed markets, campaign window and budget. We return a costed, compliance-checked plan across Display, Video and DOOH.
18+ / 19+ / 21+ / 24+ only. Built for iGaming.