Advertising pricing calculators
Programmatic advertising pricing in Nigeria
Estimate your media budget for Display, Video, DOOH and CTV with transparent CPM tiers for Targeting and Retargeting.
Choose your calculator
Each channel has its own calculator with separate CPM tiers for Context, Interest, Premium and Retargeting.
Display
Banner ads on premium publishers. Context, Interest, Premium & Retargeting.
Open calculatorVideo
In-stream and out-stream video on premium inventory with retargeting.
Open calculatorDOOH
Digital out-of-home with geo and dayparting on premium screens.
Open calculatorCTV
Connected TV on the big screen — premium streaming and broadcaster inventory.
Open calculatorAdyllic runs campaigns for advertisers in Nigeria across display, video, DOOH and CTV — with anchor inventory in Lagos and Abuja, and reach across the federation. Local demand is driven by fintech and consumer goods, and our supply is curated to match how brands in Nigeria actually buy media.
Pricing is in NGN (₦), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in Nigeria starts around ₦7895, and campaigns scale from single-city activations up to full Nigeria coverage across an addressable audience of roughly 224 million people.
- Capital hub
- Lagos
- Top sector
- fintech and consumer goods
- Local currency
- NGN (₦)
- Entry CPM
- ₦7895 CPM
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