CTV advertising pricing calculator
Estimate CTV spend with transparent CPM tiers — separate calculators for Targeting (Context, Interest, Premium) and Retargeting.
In United States, connected TV (CTV) pricing is shaped by retail and e-commerce demand, with anchor inventory across New York and Los Angeles and nationwide reach across all 50 states. We build connected TV (CTV) plans against an addressable audience of roughly 333 million.
A typical connected TV (CTV) CPM in United States starts around $25, billed in USD ($). Use the calculator below to size a campaign from a single-city activation up to nationwide United States coverage.
Estimated CPMs · Context 27 · Interest 32 · Premium 38 $ CPM
Plan reach across contextual, interest-based and premium CTV inventory. Adjust CPMs to match your benchmarks.
CTV Targeting CPM calculator — Context, Interest & Premium
Estimated CPM: Context from 27 $ · Interest from 32 $ · Premium from 38 $.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Contract Length
Estimated Monthly Cost
Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.
Estimated CPMs · Site 36 · CRM 44 · Lookalike 51 $ CPM
Re-engage warm audiences across site visitors, CRM segments and modeled lookalikes. Higher CPMs reflect audience-data costs.
CTV Retargeting CPM calculator — Site, CRM & Lookalike
Estimated CPM: Site retargeting from 36 $ · CRM from 44 $ · Lookalike from 51 $.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Contract Length
Estimated Monthly Cost
Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.
Adyllic runs campaigns for advertisers in United States across display, video, DOOH and CTV — with anchor inventory in New York and Los Angeles, and nationwide reach across all 50 states. Local demand is driven by retail and e-commerce, and our supply is curated to match how brands in United States actually buy media.
Pricing is in USD ($), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in United States starts around $5, and campaigns scale from single-city activations up to full United States coverage across an addressable audience of roughly 333 million people.
- Capital hub
- New York
- Top sector
- retail and e-commerce
- Local currency
- USD ($)
- Entry CPM
- $5 CPM
Ready to launch your CTV campaign?
Get a tailored quote within one business day.