Display advertising pricing calculator
DISPLAY advertising pricing in India
Estimate Display spend with transparent CPM tiers — separate calculators for Targeting (Context, Interest, Premium) and Retargeting.
In India, display advertising pricing is shaped by IT services and e-commerce demand, with anchor inventory across Mumbai and Bengaluru and metro and tier-2 reach. We build display advertising plans against an addressable audience of roughly 1428 million.
A typical display advertising CPM in India starts around ₹416, billed in INR (₹). Use the calculator below to size a campaign from a single-city activation up to nationwide India coverage.
Estimated CPMs · Context 630 · Interest 870 · Premium 1190 ₹ CPM
Plan reach across contextual, interest-based and premium Display inventory. Adjust CPMs to match your benchmarks.
Display Targeting CPM calculator — Context, Interest & Premium
Estimated CPM: Context from 630 ₹ · Interest from 870 ₹ · Premium from 1190 ₹.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Contract Length
Estimated Monthly Cost
Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.
Estimated CPMs · Site 950 · CRM 1260 · Lookalike 1740 ₹ CPM
Re-engage warm audiences across site visitors, CRM segments and modeled lookalikes. Higher CPMs reflect audience-data costs.
Display Retargeting CPM calculator — Site, CRM & Lookalike
Estimated CPM: Site retargeting from 950 ₹ · CRM from 1260 ₹ · Lookalike from 1740 ₹.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Contract Length
Estimated Monthly Cost
Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.
Adyllic runs campaigns for advertisers in India across display, video, DOOH and CTV — with anchor inventory in Mumbai and Bengaluru, and metro and tier-2 reach. Local demand is driven by IT services and e-commerce, and our supply is curated to match how brands in India actually buy media.
Pricing is in INR (₹), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in India starts around ₹416, and campaigns scale from single-city activations up to full India coverage across an addressable audience of roughly 1428 million people.
- Capital hub
- Mumbai
- Top sector
- IT services and e-commerce
- Local currency
- INR (₹)
- Entry CPM
- ₹416 CPM
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