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    Adyllic — Programmatic Advertising Platform

    CTV advertising pricing calculator

    CTV advertising pricing in Ethiopia

    Estimate CTV spend with transparent CPM tiers — separate calculators for Targeting (Context, Interest, Premium) and Retargeting.

    In Ethiopia, connected TV (CTV) pricing is shaped by agriculture and textiles demand, with anchor inventory across Addis Ababa and Addis Ababa and nationwide Ethiopian reach. We build connected TV (CTV) plans against an addressable audience of roughly 126 million.

    A typical connected TV (CTV) CPM in Ethiopia starts around Br2947, billed in ETB (Br). Use the calculator below to size a campaign from a single-city activation up to nationwide Ethiopia coverage.

    Estimated CPMs · Context 3140 · Interest 3810 · Premium 4480 Br CPM

    Plan reach across contextual, interest-based and premium CTV inventory. Adjust CPMs to match your benchmarks.

    Targeting

    CTV Targeting CPM calculator — Context, Interest & Premium

    Estimated CPM: Context from 3140 Br · Interest from 3810 Br · Premium from 4480 Br.

    Estimated

    Defaults are market-average estimates. Adjust to model with your own CPM values.

    CPM
    CPM
    CPM
    25,0001,000,000
    Fixed CPM
    Est.
    3 808 Br

    Contract Length

    Estimated Monthly Cost

    571 200 Br/month

    Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.

    Estimated CPMs · Site 4260 · CRM 5150 · Lookalike 6050 Br CPM

    Re-engage warm audiences across site visitors, CRM segments and modeled lookalikes. Higher CPMs reflect audience-data costs.

    Retargeting

    CTV Retargeting CPM calculator — Site, CRM & Lookalike

    Estimated CPM: Site retargeting from 4260 Br · CRM from 5150 Br · Lookalike from 6050 Br.

    Estimated

    Defaults are market-average estimates. Adjust to model with your own CPM values.

    CPM
    CPM
    CPM
    25,0001,000,000
    Fixed CPM
    Est.
    5 152 Br

    Contract Length

    Estimated Monthly Cost

    772 800 Br/month

    Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.

    Adyllic runs campaigns for advertisers in Ethiopia across display, video, DOOH and CTV — with anchor inventory in Addis Ababa and Addis Ababa, and nationwide Ethiopian reach. Local demand is driven by agriculture and textiles, and our supply is curated to match how brands in Ethiopia actually buy media.

    Pricing is in ETB (Br), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in Ethiopia starts around Br589, and campaigns scale from single-city activations up to full Ethiopia coverage across an addressable audience of roughly 126 million people.

    Capital hub
    Addis Ababa
    Top sector
    agriculture and textiles
    Local currency
    ETB (Br)
    Entry CPM
    Br589 CPM

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