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    Adyllic — Programmatic Advertising Platform

    CTV Advertising

    CTV advertising in Ethiopia

    Reach cord-cutters and streaming audiences with targeted connected TV advertising on premium streaming platforms.

    Why CTV Advertising?

    Premium Audiences

    Reach engaged viewers on premium streaming content in a lean-back environment.

    Precise Targeting

    Target households by demographics, interests, geography, and viewing behavior.

    Full-Screen Impact

    Non-skippable, TV-quality ads with near 100% completion rates.

    Measurable Results

    Track impressions, reach, frequency, and conversions with detailed analytics.

    Ad Formats

    Deliver full-screen, non-skippable video ads to engaged streaming audiences across smart TVs and OTT devices.

    • Pre-roll (15s, 30s)
    • Mid-roll
    • Pause Ads
    • Home Screen Ads
    • Interactive CTV Ads
    • Shoppable TV Ads

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    In Ethiopia, connected TV (CTV) pricing is shaped by agriculture and textiles demand, with anchor inventory across Addis Ababa and Addis Ababa and nationwide Ethiopian reach. We build connected TV (CTV) plans against an addressable audience of roughly 126 million.

    A typical connected TV (CTV) CPM in Ethiopia starts around Br2947, billed in ETB (Br). Use the calculator below to size a campaign from a single-city activation up to nationwide Ethiopia coverage.

    Adyllic runs campaigns for advertisers in Ethiopia across display, video, DOOH and CTV — with anchor inventory in Addis Ababa and Addis Ababa, and nationwide Ethiopian reach. Local demand is driven by agriculture and textiles, and our supply is curated to match how brands in Ethiopia actually buy media.

    Pricing is in ETB (Br), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in Ethiopia starts around Br589, and campaigns scale from single-city activations up to full Ethiopia coverage across an addressable audience of roughly 126 million people.

    Capital hub
    Addis Ababa
    Top sector
    agriculture and textiles
    Local currency
    ETB (Br)
    Entry CPM
    Br589 CPM

    Frequently Asked Questions

    Ready to Get Started?

    Contact us today for a custom quote for your CTV advertising campaign.