DOOH advertising pricing calculator
Estimate DOOH spend with transparent CPM tiers — separate calculators for Targeting (Context, Interest, Premium) and Retargeting.
In Србија, programmatic DOOH pricing is shaped by IT services and agriculture demand, with anchor inventory across Belgrade and Novi Sad and nationwide Serbian reach. We build programmatic DOOH plans against an addressable audience of roughly 7 million.
A typical programmatic DOOH CPM in Србија starts around RSD859, billed in RSD (RSD). Use the calculator below to size a campaign from a single-city activation up to nationwide Србија coverage.
Процењени CPM · Context 1220 · Interest 1840 · Premium 2550 RSD CPM
Plan reach across contextual, interest-based and premium DOOH inventory. Adjust CPMs to match your benchmarks.
DOOH Targeting CPM calculator — Context, Interest & Premium
Estimated CPM: Context from 1220 RSD · Interest from 1840 RSD · Premium from 2550 RSD.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Трајање уговора
Процењена цена
Процењени CPM · Site 1840 · CRM 2450 · Lookalike 3260 RSD CPM
Re-engage warm audiences across site visitors, CRM segments and modeled lookalikes. Higher CPMs reflect audience-data costs.
DOOH Retargeting CPM calculator — Site, CRM & Lookalike
Estimated CPM: Site retargeting from 1840 RSD · CRM from 2450 RSD · Lookalike from 3260 RSD.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Трајање уговора
Процењена цена
Adyllic runs campaigns for advertisers in Србија across display, video, DOOH and CTV — with anchor inventory in Belgrade and Novi Sad, and nationwide Serbian reach. Local demand is driven by IT services and agriculture, and our supply is curated to match how brands in Србија actually buy media.
Pricing is in RSD (RSD), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in Србија starts around RSD537, and campaigns scale from single-city activations up to full Србија coverage across an addressable audience of roughly 7 million people.
- Capital hub
- Belgrade
- Top sector
- IT services and agriculture
- Local currency
- RSD (RSD)
- Entry CPM
- RSD537 CPM
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