CTV advertising pricing calculator
Estimate CTV spend with transparent CPM tiers — separate calculators for Targeting (Context, Interest, Premium) and Retargeting.
In Malta, connected TV (CTV) pricing is shaped by iGaming and finance demand, with anchor inventory across Valletta and Valletta and nationwide Maltese reach. We build connected TV (CTV) plans against an addressable audience of roughly 0.5 million.
A typical connected TV (CTV) CPM in Malta starts around €23, billed in EUR (€). Use the calculator below to size a campaign from a single-city activation up to nationwide Malta coverage.
CPM stmati · Context 24 · Interest 30 · Premium 35 € CPM
Plan reach across contextual, interest-based and premium CTV inventory. Adjust CPMs to match your benchmarks.
CTV Targeting CPM calculator — Context, Interest & Premium
Estimated CPM: Context from 24 € · Interest from 30 € · Premium from 35 €.
Defaults are market-average estimates. Adjust to model with your own CPM values.
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CPM stmati · Site 33 · CRM 40 · Lookalike 47 € CPM
Re-engage warm audiences across site visitors, CRM segments and modeled lookalikes. Higher CPMs reflect audience-data costs.
CTV Retargeting CPM calculator — Site, CRM & Lookalike
Estimated CPM: Site retargeting from 33 € · CRM from 40 € · Lookalike from 47 €.
Defaults are market-average estimates. Adjust to model with your own CPM values.
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Adyllic runs campaigns for advertisers in Malta across display, video, DOOH and CTV — with anchor inventory in Valletta and Valletta, and nationwide Maltese reach. Local demand is driven by iGaming and finance, and our supply is curated to match how brands in Malta actually buy media.
Pricing is in EUR (€), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in Malta starts around €5, and campaigns scale from single-city activations up to full Malta coverage across an addressable audience of roughly 0.5 million people.
- Capital hub
- Valletta
- Top sector
- iGaming and finance
- Local currency
- EUR (€)
- Entry CPM
- €5 CPM
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