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    Premium advertising for pharmaceuticals

    Full-service premium advertising for pharmaceuticals.

    Display, video and outdoor — planned, bought and produced in-house. We give pharmaceuticals access to thousands of premium placements across web, mobile, CTV and DOOH, with one team running strategy, media and creative end-to-end.

    Display
    Video & CTV
    DOOH
    In-house creative
    Strategy & media buying

    Operator-grade strategy, planning and media buying for pharmaceuticals.

    Before a single creative is built, we sit with your team to design the media plan: which markets, which audiences, which channels, which moments. Then we negotiate, buy and run the inventory — directly with publishers and through every major exchange — built around the realities of pharmaceuticals.

    Market & audience strategy

    Lead/CPL-led planning across acquisition, reactivation and high-value segments — by market, vertical and seasonality.

    Media plans & forecasting

    Channel mix, reach/frequency curves, Lead and ROI forecasts — built on real bid-stream data, not guesses.

    Direct buying & negotiation

    PMP, PG and IO deals locked in with Tier-1 pharmaceuticals publishers and quality partners — at advertiser rates.

    Bid & budget optimisation

    Daily bid-shading, supply-path optimisation and pacing on Lead, CPL and incremental revenue, not vanity clicks.

    Sample quarterly plan
    Pharmaceuticals · Tier-1 EU market
    ChannelsDisplay · Video · CTV · DOOH · Audio
    Buy typesPMP · PG · IO · Direct
    TargetingGeo · audience · context · Retargeting
    Optimised onLead · CPL · ROAS
    ReportingDaily pacing · weekly QBR · monthly review
    Get a media plan
    Channels & control

    Thousands of premium channels, one cockpit.

    Our offer is built around the channels you actually want to be on for pharmaceuticals — premium publishers, vertical hubs and high-attention environments — with one control plane for budgets, frequency, audiences and creative rotation that reaches your healthcare professionals & patients where they pay attention.

    • Direct access to premium publisher inventory across web, mobile, CTV and DOOH
    • Per-channel and per-segment frequency caps to protect user experience
    • Whitelist / blacklist control with brand safety baked in
    • Real-time pacing and budget reallocation across channels
    • One report — every channel, market and creative variant
    Explore our channels
    Live channel mix
    live
    Display82%
    Video64%
    CTV & DOOH47%
    Audio & native71%
    1k+
    Premium channels
    65+
    Markets covered
    78%
    Avg. viewability
    Pharmaceuticals

    Real-time signals, real healthcare professionals & patients.

    Sync directly with your CRM, product feed or first-party signals and surface the right Rx & OTC campaign every impression. Audiences move fast — your creative needs to move with them.

    • Live inventory and offer updates per impression — never stale
    • Per-segment templates for new, returning and high-value healthcare professionals & patients
    • Auto-pause creatives when stock runs out or campaigns suspend
    • Plug-and-play with major CDPs, e-commerce and CRM platforms
    Feed → Creative
    42ms
    SourceProduct feed
    EngineDCO engine
    Geo & rulesAuto-applied
    Served creativeHTML5 · 970×250
    The Dynamic Showcase

    Static banners lose. Live banners convert.

    Drag the slider to compare a hard-coded pharmaceuticals creative with an Adyllic-powered banner that pulls live offers, inventory and audience signals in real time.

    LIVE · Pharmaceuticals signals
    Personalised pharmaceuticals offer
    Audience · context · device — refreshed every impression
    CTR
    +22%
    Lead
    −20%
    Variants
    600.00
    Pharmaceuticals · v3 (Q2 2024)
    Generic offer headline
    One creative, every audience, no signal
    Last updated 14 days ago
    Before · Static
    Live · Adyllic
    Variation factory
    1,248 active
    Lead−20%
    CTR+22%
    CPL+19%
    Variants600+
    Always-on optimisation

    Eliminate creative fatigue across pharmaceuticals.

    Generate thousands of variations for your Rx & OTC campaigns — automatically. Rotate offers, hero imagery and CTAs per segment so your CPA stays low and your healthcare professionals & patients stay engaged.

    • 1,000s of DCO variations per master creative
    • Per-segment offer logic (new vs returning healthcare professionals & patients)
    • Live CPL signals from your data warehouse
    • Auto-retire fatigued creatives based on CTR decay
    Compliance Engine

    Regulatory safety net

    Every served impression auto-switches authority logos, disclaimers and regulatory copy based on the user's geo. One creative, every market, zero compliance tickets — built for regulated pharmaceuticals categories.

    Geo detected: SE
    Compliant
    Live creative
    Audience-aware pharmaceuticals offer
    Regulated under Konsumentverket. Use responsibly. Support: Hallå konsument. T&Cs apply.
    Konsumentverket authority logo
    Localised disclaimers
    Hallå konsument support line
    Tier-1 Results

    What pharmaceuticals brands ship with Adyllic

    Aggregated outcomes from advertisers running real campaigns across SE, UK, DE and beyond.

    +22%
    CTR uplift
    vs static creatives
    −12h
    Production time per campaign
    DCO replaces manual builds
    −20%
    Lead on acquisition
    Tier-1 pharmaceuticals brand
    600+
    Variations served weekly
    per active advertiser

    Free Pharmaceuticals Creative Audit

    Send us 3 live pharmaceuticals creatives. We'll benchmark CTR, fatigue risk, brand-safety gaps and DCO opportunity within 5 working days.

    Request audit

    2026 Pharmaceuticals Channel Playbook

    Channel-by-channel breakdown of formats, benchmark CPMs, audience strategies and creative do's and don'ts for pharmaceuticals.

    Download playbook
    Premium Production

    Static & video banners — produced in-house.

    Need the master creatives too? Our in-house studio produces premium static and video banners optimised for pharmaceuticals — from concept and storyboard to motion design, voiceover and DCO-ready master files.

    • Static HTML5 & display sets across all IAB sizes
    • 6s, 15s and 30s video banners for in-stream and CTV
    • Localised voiceover, subtitles and on-brand motion design
    • Delivered as DCO-ready masters — every variant inherits brand and compliance
    See production samples
    static
    video · 15s
    Static HTML5
    300×250 · 970×250 · 320×50
    Video banner
    6s · 15s · 30s
    Social cutdowns
    9:16 · 1:1 · 16:9
    CTV / OLV
    1920×1080 · 15s / 30s
    5–7 days
    from brief to first cut

    Pharmaceuticals advertising in Kenya

    Adyllic plans and buys media for Pharmaceuticals brands across Kenya, with campaigns anchored in Nairobi and Mombasa and extending out to nationwide Kenyan reach. Each plan blends premium display, video, CTV and DOOH inventory chosen for how Pharmaceuticals audiences behave in this specific market — not a global template dropped in unchanged.

    Local ad spend in Kenya is dominated by mobile money and agritech, which shapes the auction dynamics Pharmaceuticals advertisers face here: pricing pressure on premium slots, the mix of contextual vs interest targeting that actually clears, and where quality inventory lives. Budgets are quoted and invoiced in KES (KSh) so finance teams work in one currency end-to-end.

    Entry CPMs for Pharmaceuticals start around KSh777 and scale up for premium video and CTV placements, against an addressable Kenya population of roughly 55 million. We handle compliance review, jurisdiction-aware approvals and creative localisation so the same Pharmaceuticals campaign can run across Kenya without breaking local rules.

    Market
    Kenya
    Main hub
    Nairobi
    Currency
    KES (KSh)
    Entry CPM
    KSh777 CPM

    Get started

    Contact us to discuss how we can help your pharmaceuticals business reach the right audience.

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