DOOH advertising pricing calculator
DOOH advertising pricing in Kenya
Estimate DOOH spend with transparent CPM tiers — separate calculators for Targeting (Context, Interest, Premium) and Retargeting.
In Kenya, programmatic DOOH pricing is shaped by mobile money and agritech demand, with anchor inventory across Nairobi and Mombasa and nationwide Kenyan reach. We build programmatic DOOH plans against an addressable audience of roughly 55 million.
A typical programmatic DOOH CPM in Kenya starts around KSh1036, billed in KES (KSh). Use the calculator below to size a campaign from a single-city activation up to nationwide Kenya coverage.
Estimated CPMs · Context 1480 · Interest 2210 · Premium 3080 KSh CPM
Plan reach across contextual, interest-based and premium DOOH inventory. Adjust CPMs to match your benchmarks.
DOOH Targeting CPM calculator — Context, Interest & Premium
Estimated CPM: Context from 1480 KSh · Interest from 2210 KSh · Premium from 3080 KSh.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Contract Length
Estimated Monthly Cost
Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.
Estimated CPMs · Site 2210 · CRM 2950 · Lookalike 3940 KSh CPM
Re-engage warm audiences across site visitors, CRM segments and modeled lookalikes. Higher CPMs reflect audience-data costs.
DOOH Retargeting CPM calculator — Site, CRM & Lookalike
Estimated CPM: Site retargeting from 2210 KSh · CRM from 2950 KSh · Lookalike from 3940 KSh.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Contract Length
Estimated Monthly Cost
Prices are preliminary estimates. Final pricing may vary based on supply and demand. We offer both variable and fixed CPM rates. Request a quote for final pricing.
Adyllic runs campaigns for advertisers in Kenya across display, video, DOOH and CTV — with anchor inventory in Nairobi and Mombasa, and nationwide Kenyan reach. Local demand is driven by mobile money and agritech, and our supply is curated to match how brands in Kenya actually buy media.
Pricing is in KES (KSh), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in Kenya starts around KSh647, and campaigns scale from single-city activations up to full Kenya coverage across an addressable audience of roughly 55 million people.
- Capital hub
- Nairobi
- Top sector
- mobile money and agritech
- Local currency
- KES (KSh)
- Entry CPM
- KSh647 CPM
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