DOOH advertising pricing calculator
Estimate DOOH spend with transparent CPM tiers — separate calculators for Targeting (Context, Interest, Premium) and Retargeting.
In Hrvatska, programmatic DOOH pricing is shaped by tourism and shipbuilding demand, with anchor inventory across Zagreb and Split and nationwide Croatian reach. We build programmatic DOOH plans against an addressable audience of roughly 4 million.
A typical programmatic DOOH CPM in Hrvatska starts around €7, billed in EUR (€). Use the calculator below to size a campaign from a single-city activation up to nationwide Hrvatska coverage.
Procijenjeni CPM · Context 10 · Interest 16 · Premium 22 € CPM
Plan reach across contextual, interest-based and premium DOOH inventory. Adjust CPMs to match your benchmarks.
DOOH Targeting CPM calculator — Context, Interest & Premium
Estimated CPM: Context from 10 € · Interest from 16 € · Premium from 22 €.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Trajanje ugovora
Procijenjena cijena
Cijene su preliminarne procjene. Konačne cijene mogu varirati ovisno o ponudi i potražnji. Nudimo varijabilne i fiksne CPM tarife. Zatražite ponudu za konačnu cijenu.
Procijenjeni CPM · Site 16 · CRM 21 · Lookalike 28 € CPM
Re-engage warm audiences across site visitors, CRM segments and modeled lookalikes. Higher CPMs reflect audience-data costs.
DOOH Retargeting CPM calculator — Site, CRM & Lookalike
Estimated CPM: Site retargeting from 16 € · CRM from 21 € · Lookalike from 28 €.
Defaults are market-average estimates. Adjust to model with your own CPM values.
Trajanje ugovora
Procijenjena cijena
Cijene su preliminarne procjene. Konačne cijene mogu varirati ovisno o ponudi i potražnji. Nudimo varijabilne i fiksne CPM tarife. Zatražite ponudu za konačnu cijenu.
Adyllic runs campaigns for advertisers in Hrvatska across display, video, DOOH and CTV — with anchor inventory in Zagreb and Split, and nationwide Croatian reach. Local demand is driven by tourism and shipbuilding, and our supply is curated to match how brands in Hrvatska actually buy media.
Pricing is in EUR (€), so budgets, reporting and invoices stay in the currency your finance team works in. A typical entry CPM in Hrvatska starts around €5, and campaigns scale from single-city activations up to full Hrvatska coverage across an addressable audience of roughly 4 million people.
- Capital hub
- Zagreb
- Top sector
- tourism and shipbuilding
- Local currency
- EUR (€)
- Entry CPM
- €5 CPM
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